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2024 Spring

1 / ADVANCED COMMUNICATION AND PRESENTATION SKILLS FOR MANAGERS - MGT368/1 Spring 202


Course
Heinrich Homola
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Here is the course outline:

1. Class 1

Feb 6 11:30am .. 2:15pm, L312

Students will be introduced to the course. Students will also be oriented to the course’s syllabus, which includes the course assignments, learning outcomes, and schedule. Each student presented a fellow student based on short questionnaire elicited in pairs. Reading for class 2: Presentation Zen: Chapters "Introduction" & "Preparation" Assignment due for class 2: Journal #1 - see assignment / gradebook

2. Class 2

Feb 13 11:30am .. 2:15pm, L312

Script, preparation & structure of presentations, story-telling, Dan Pink: A whole new mind Reading for class 3: Presentation Zen: Chapters "Design" & "Delivery" Assignment due for class 3: Journal #2 - see assignment / gradebook

3. Class 3

Feb 20 11:30am .. 2:15pm, L312

Design of presentation: Review of "Presentation Zen"'s advice on slide design. Discussing basic set-up of preparation of a presentation, i.e. in which sequence preparing the presentation. Decide at first the last slide which must have Call-To-Action (CTA). Then decide first slide. Then pillar slides of the flow, then the connecting bridge slides. In addition, examination of variances of slide design depending on target audience: "Ballroom", "Board Room", "Discussion Document". Discussion about consistency, space and visuals. Implications for presentation of factual information in graphs & tables. Headlines must be conclusions, not just findings. Homework: For class 4: Choose an easy topic where you don’t have to worry about your script. Make it easy for yourself (max. 2 minutes) Focus ONLY on delivery. No visuals. Overdo it. Play. Explore. Experiment. Train it at home. Put special attention on you voice. GET OUT OF YOUR COMFORT ZONE!

4. Class 4

Feb 27 11:30am .. 2:15pm, L312

This class is solely about delivery. Students presented one-by-one their short work as briefed in class 3. Single focus on delivery, specifically on voice (strength, articulation, dynamics, emphasis), posture, eye contact with audience, gestures, stand / using space on stage. All students were recorded on their OWN mobile phones by a classmate. Thus, each student can much better work on improvements by seeing one's own presentation (see also topic of Journal #4). This class serves as rehearsal for graded individual presentation in class 5.

5. Class 5

Mar 5 11:30am .. 2:15pm, L312

Students presented their presentations for the assignment Presentation #1

6. Class 6

Mar 12 11:30am .. 2:15pm, L312

The art of a good speech (1). Differences between speech and presentation. Students collect speech occasions. Detailed audience analysis is a must for a successful speech. Templates & instructions given. Introduction of rhetoric elements ethos, logos, pathos with usage examples. Speech analysis. Midterm Assignment: For class 7: Pick your favorite speech. Show it in class and explain why you like it. Submit your cheat sheet with your arguments

7. Class 7

Mar 19 11:30am .. 2:15pm

Midterm Exam Students will present their selections from assignment. Analysis & class discussion. Homework for class 8 (April 2): Review on Youtube ALL episodes of: “Boost your Online Charisma” by Florian Mueck.

8. Class 8

Apr 2 11:30am .. 2:15pm

Topic: Online presentations (1) Description: We will be talking about the difference between live and online presentations. What must be changed? We will also discuss do’s & don’ts of presenting online, how to avoid some pitfalls, and some tips & tricks. * Assignment: Journal #5 * Homework: Prepare a short online presentation to be held next class. Choose your own topic. Pay attention to all the do's & don'ts you have learned in class and from Journal #5. Take it as a dry run for your graded online presentation in class 10 (April 16). No submission required

9. Class 9

Apr 9 11:30am .. 2:15pm

Topic: Online presentations (2): Dry run / preparation of graded online presentation in class 10. Assignments/deadlines: Preparing online speech – graded – for class 10

10. Class 10

Apr 16 11:30am .. 2:15pm

THIS CLASS IS AN ONLINE CLASS Topic: Students’ Online presentations - GRADED Description: Students will do their online presentation.

11. Class 11

Apr 23 11:30am .. 2:15pm

Topic: Business Memo writing Description: Based on P&G's proven successful teaching material, introduction to professional writing: Style, structure of reports, structure of recommendations, vocabulary, writing tips. Review of real life business examples. Reading: TBD Assignments/deadlines: Revise your own business document, Journal Entry # 6

12. Class 12

Apr 30 11:30am .. 2:15pm

Topic: Elevator Pitch Description: We will discuss how to prepare an elevator pitch, how to deliver, students will then deliver their pitches and we will discuss in class. Reading: TBD Assignments/deadlines: Prepare elevator pitch Journal Entry #6

13. Class 13: ONLINE Make - Up for class May 7

May 3 3pm .. 5:45pm, ONLINE

Voluntary online presentations of Journal #6: Elevator pitch (the written Journal is due May 6, midnight) Students will also have the possibility to combine topics "online presentations" and "elevator pitch": They can use this class as online interview training

14. Class 14

May 14 11:30am .. 2:15pm, AAU 3.27

Final Exam

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